Deskripsi
Growth Marketing Strategy Playbook
- Business Triangle Framework & Explanation
- Comprehensive Competitor Analysis
- Swot Analysis Tools
- Porter’s Five Forces Analysis Tools
- Strategic Group Analysis Tools
- Business Model Canvas Analysis Tools
- Perceptual Mapping Tools
- Customer Journey Map Tools
- Growth Share Matrix Tools
- Business Blueprint
- Business Phase Explanation
- Deep Marketing Strategy Development Tools
(Right Segmentation & Right Targetting)
- PDM Triangle (Positioning, Differentiation,
Messaging)
- Marketing Mix Development Tools
(Product Strategy, Pricing Strategy, Promotion Strategy, Channel
Strategy)
- Hit Sustainable Growth
- Business Life Cycle Explanation
- Performance Mapping Tools
- Growth Model Tools
Bonus : Price Sensitivity Meter Tools, Promotion Plan Tools,
Marketing Calendar Tools & Campaign Performance & Return on Marketing Investment Measurement Tools
